We grow floral specialties and wild delights in our small Nottinghamshire cutting garden, harvesting the best of what’s in season to bring beautiful floral design into your home or to your special event (without the air miles).
our story -
Elder & Wild started life as a small garden terrace and a vision for something more. The delight of having stunning British blooms in our own living room was a joy we wanted to share and from the garden terrace we moved to a modest plot that inspired our name, overgrown as it was with brambles and elderberry bushes. After a lot of hard work and many cups of tea, we now have an established cutting garden and are able to bring beautiful floral design to your home or special event, using flowers grown with love, right here in Nottingham, the ‘Garden Town’.
what we’re about -
At the heart of what we do is a passion for the seasonal, the local and the natural. Our arrangements often have a soft and untamed aesthetic that perfectly suits the delicacy of the varieties we grow.
Each season brings its own cocktail of colours, scents and textures. We work creatively with the florals and foliage available throughout the year and in doing so, make arrangements that sit beautifully and comfortably within that moment in time. Embracing seasonal uncertainty provides opportunities for unique floral compositions that you wouldn’t find elsewhere. We only work with what grows in our UK climate so our season is beautiful but limited.
The environment is important to us. From seedling to bouquet, all of our flowers are grown locally and sourced from our own Nottinghamshire cutting garden with occasional additions from other British growers. Our flowers are always air mile and chemical free! Many of our British specialties simply cannot be found amongst the imports and their natural beauty, scent and form is preserved rather than stripped by industrial process.
Our style has a ‘just picked’ and natural feel, which comes from our desire to work with nature rather than against it. The blooms themselves lead our styling approach and we try to provide a stage that allows them to perform at their best.
Photos by Grace Elizabeth Photography and Elder & Wild
Our blooms come to you with all the energy and vigour of the garden, full of scent and wild beauty. Flowers lovingly grown and cut especially for you will perfectly capture the romance of your day. Inspiration begins with the excitement of what will be in bloom during the month of your wedding, developing into something special and unique to you.
Our Fully Styled Service is Perfect for couples who would like Elder & Wild to look after every aspect of the floral design for their special day. We work closely with you to develop a floral palette suited your wedding day aesthetic and draw this together with our elegant, naturalistic style, using the very best of what’s seasonally available; always locally grown.
We install at your venue in advance, deliver the wedding party flowers on the day and generally take care of every aspect of the floral presentation. We take on a very limited number of full-service weddings each year, so to arrange a consultation and secure your date, please get in touch.
Weddings can be expensive and we understand that some couples want beautiful wedding florals on a modest budget, so we’ve created our ‘Wild & Free’ service. It’s perfect for anyone wanting a less costly option or those who’d like to have a go at making their own table arrangements without having to worry about the wedding day essentials!
Buckets of Blooms (For Table Centres)
Collection Only (Delivery not Included)
Floral Hair Design not Available
‘Bucket-Only’ Orders not Available
Minimum spend £125
At the minute our bouquets for the home are only available via the Nottingham Food Assembly, pop-up sales or by special order. The Food Assembly is a great way to get local produce so why not give it a try!
3. Collect from Primary Studios the following Thursday
We are currently offering flower crown workshops by appointment during our summer season. They are a brilliant addition to special occasions, hen parties or events! We come with armfuls of blooms ready for you to create floral masterpieces, which are perfect for wearing for the rest of your day. Get in touch for more details and to book in flower crown day.
For general enquiries or if you’d simply like to say hello, please email us at the studio address. For styled wedding florals or our ‘Wild & Free’ services, please fill out the form linked below.